Gradual redesign of an online university platform branding

Challenges info

Business Analytics,

UX/UI Improvements,

Design Creation,

Design Updates

Client info

International digital education platform, offering online degree programs as well as professional training courses

Cover image
Gradual redesign of an online university platform branding
Achievement infos
Title
Refined UX/UI
Description

Intuitive and visually appealing interfaces that elevated the overall learning experience for students and teachers, aligning with the customer’s branding strategy.

Title
Detailed Documentation
Description

Precise and actionable specification, streamlining the transition from design to development.

Title
Custom-Built Modules
Description

Contributed to unique platform functionalities, promoting interaction and fostering a sense of community among users.

Title
Long-Term Partnership
Description

Built a strong foundation of trust, leading to continued involvement in the customer’s platform enhancement initiatives.

Client representative position
Chief Project Manager of the Customer
Small text
Talking about the efficiency, professionalism, skills, etc., even timeframes, about how it all went in general, we can even go as far as saying that we were blown away!
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I can’t say it could have gone any better!

Resources type
FTE
Project duration text
months
Case Summaries
Summary title
Business purpose
Summary description

The customer represents one of the first companies to have introduced online learning services to the general public, via a dedicated web platform. Over time, the graphical representation of the system became rather outdated, along with the need to design and integrate new functionality. The customer addressed Keeneo with the initiative to progressively redesign their branding and overhaul the technical realization of the existing solution.

Summary title
Our solution
Summary description

As part of the customer's strategy to modernize their online learning platform, Keeneo team focused on advancing the user experience and visual design across key modules. We collaborated closely with the customer to redefine the platform's UX/UI, ensuring an intuitive and engaging interface for users.

We conducted detailed UX analysis and created wireframes that were validated through iterative feedback with the customer. Leveraging design-thinking principles and tools like Sketch and Figma, our graphic designer crafted visually appealing and functional interfaces tailored to the needs of both students and teachers. These designs were seamlessly aligned with the customer's branding strategy and functional requirements.

In addition to our design work, we delivered a comprehensive specification document, detailing the functional requirements to guide the development phase (further also performed by Keeneo).

Our contributions included improving the usability and design of the Student Forum, which now features teacher-created FAQs and augmented interaction capabilities, and developing the Student Map from scratch, fostering local student communities while respecting user privacy. The customer continues to rely on us for ongoing feature design and implementation, reflecting their confidence in our expertise.

Project duration
3
Resources number
2
Technology
Figma
HTML/CSS
.Net
Angular
Role
Business Analytics
UX/UI Design
Project Management